L’influence marketing est une technique vieille de 10 ans mais qui connaît de nos jours un incroyable essor. Cette technique utilise les influenceurs (personnalités du petit écran, du web ou encore experts d’un domaine) pour promouvoir de nouveaux produits ou de nouvelles marques. Aujourd’hui, ces influenceurs et les entreprises ont compris que le réseau à utiliser était Instagram....
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Main Steps To better Digital Marketing Strategy
La stratégie marketing digital se compose d’une série d’actions qui aident les entreprises à atteindre leurs objectifs grâce au marketing en ligne. En d’autres termes, une stratégie est tout simplement un plan d’action permettant d’atteindre un ou plusieurs objectifs définis préalablement. Par exemple, l’objectif d’une entreprise est de générer 25 % de leads en plus...
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What is marketing research and how to do it?
Over 2.7 billion people are online globally, which is about 40% of the world’s population. 67% of all Internet users globally use social media. Brands can explore different strategies to keep consumers engaged. One popular tool is branded entertainment, or creating some sort of social game for the user. The benefits of such a platform...
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Free Training Resources for Digital Marketing
Brands can explore different strategies to keep consumers engaged. One popular tool is branded entertainment, or creating some sort of social game for the user. The benefits of such a platform include submersing the user in the brand’s content. Users will be more likely to absorb and not grow tired of advertisements if they are,...
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Training for Digital Marketing Agencies
Mass communication has led to modern marketing strategies to continue focusing on brand awareness, large distributions and heavy promotions. Mass communication has led to modern marketing strategies to continue focusing on brand awareness, large distributions and heavy promotions. The fast-paced environment of digital media presents new methods for promotion to utilize new tools now available...
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Major Differences Between Google Ads
Mass communication has led to modern marketing strategies to continue focusing on brand awareness, large distributions and heavy promotions. The fast-paced environment of digital media presents new methods for promotion to utilize new tools now available through technology. With the rise of technological advances, promotions can be done outside of local contexts and across geographic...
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